Pure Blue Meats have recognised the many needs
of Wagyu consumers worldwide. Utilizing proven genetics, we have released 6 new brands under the Pure banner.

The "Personal Best" brands are unique in many ways, one of which is the fact that it was one of the first Wagyu on the Australian market to be graded under the MSA™ grading system.

All cattle are fed are variety of rations over 400 days. Over the last 100 days cattle receive their highest energy content.

All cattle are kept on their grain rations until they reach their optimum carcass weight of 400-480kg.

Our sixth brand "PBBlack" is our long fed Black Angus cattle.

All products have our own "Personal Best" logo inserts in each cryvoac bag to guarantee the authenticity of each cut.

"We hope that you too can enjoy the flavour that has so many people around the world talking"